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Roche and the Innovation Summit
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On Tuesday, June 19, SidekickHealth was honored to take the main stage to present our digital therapeutic platform at the annual Roche Innovation Summit in Basel, Switzerland. Advancing through a competitive evaluation process of 160 companies, SidekickHealth was one of two winners to earn the opportunity. 
SidekickHealth one of two startups selected out of 160 for presentation at Roche Innovation Summit
As a global pioneer in pharmaceuticals and diagnostics, Roche is focused on translating excellence in science to improve people's lives. The company is strongly committed to innovation, investing almost €9B in R&D last year. As part of this commitment, Roche is driving health care forward by using digital technology to improve clinical studies and treatment outcomes, empowering patients and creating efficiencies in care. 

The company's third annual Innovation Summit on June 19 reflected the shifting global health care landscape. With the theme of "Transforming the Health Care Experience Together," the Summit connected and inspired more than 800 employees from across the company and the industry. The event featured presentations, panels and workshops on topics such as designing a human-centric experience, health and prevention, the future of diagnosis and the shift to integrated care management.
In the spring of this year, the European Innovation Council's SME Instrument invited eligible startups from across Europe to apply for an opportunity to share their innovations at Roche Company Day on Monday, June 18. Of the 160 companies who submitted their interest, 16 were selected to present at Roche HQ.
Representatives from the 16 startup companies, Roche and the SME Instrument at Roche Company Day on Monday, June 18.  (Photo credit: @p3dr0pint0)
Company Day kicked off with a warm welcome and introduction to the Roche Digital Innovation Lab. The 16 startups were organized into three categories - Mobile Health, Future Diagnostics and AI/RPA/Machine Learning - and made their business case to all of the attendees, who in turn voted for the “Final Four” pitches.
The final four with representatives from Roche and the SME Instrument. (Photo credit: @p3dr0pint0)
A Transformative Experience
About SidekickHealth

Founded by doctors, SidekickHealth is a digital therapeutics company that empowers people to live healthy and prevent their risk for chronic diseases. Our clinically validated lifestyle change programs help organizations improve health outcomes and reduce costs at scale. We combine behavioral economics, artificial intelligence and personal coaching for a uniquely engaging experience that removes the barriers to behavior change and expands the possibilities of health and wellbeing.

SidekickHealth works with care providers to deliver better outcomes and higher treatment adherence. For enterprises, our services reveal the health profile of the workforce and reduce risks to employee wellness, productivity and health care costs. 

SidekickHealth's Sigga Hardardottir discusses behavioral economics at the Roche Innovation Summit. (Photo credit: @massimobocchi)
In addition to SidekickHealth, the final four included CellPly, an Italian biomedical company focused on near-patient diagnostic systems; SensDX, a Polish company that produces an illness detection telemedicine platform; and Genome Biologics, a German company working on AI-driven biotherapeutics. 
Roche Company Day and the Innovation Summit provided an excellent opportunity to connect with and gain insights from industry leaders, as well as meet and exchange ideas with other digital health companies. With deep thanks to Roche, the SME Instrument organization and our fellow startup innovators, we look forward to creating new possibilities for people to engage in their health, achieve better outcomes and transform the health care experience together!
The companies presented to a jury of top Roche executives, who evaluated the pitches according to key criteria: the innovation of each company, the relevance of its products and the performance of the presentation. From an outstanding group of startups, SidekickHealth and CellPly were selected to present on the main stage at the Innovation Summit.