While many platforms target the already motivated with a reason-based approach, SidekickHealth targets the fast-thinking part of the brain, which is responsible for 80% of people’s lifestyle choices.
Driven by Data
Sidekick’s artificial neural networks learn from millions of user decisions and background data to make intelligent future suggestions that are most likely to activate people.
Here’s a little bit about our journey so far.
Health Hub Vienna
In a four-stage process culminating in a selection board event, SidekickHealth was selected to the Health Hub Vienna (HHV) accelerator program, whose mission is to transform health care through innovation.
Partnership signed with Siminn
Iceland’s largest telecom company announces that SidekickHealth’s platform will be part of their product offering.
Bayer G4A Dealmaker Day
Bayer selects SidekickHealth as one of 12 companies out of 1,800 G4A program applicants to join Dealmaker Day 2018.
Crossed 10 million user-generated data points
Our database provides insights into the health activity of users by age, gender, personality type, and even operating system. FYI, iPhone users do more yoga and Android users swim more.
Nordic Startup Award Winners
SidekickHealth wins the Nordic Startup Award for Best Health/Lifestyle Tech Startup in Iceland.
Health TechX Award Winners
SidekickHealth is recognized as one of the fastest growing and most innovative businesses across Europe.
Co-founder Sam Oddsson presents the findings from our clinical trial at the American Diabetes Association’s annual conference.
Reykjavik City kicks off Health Games
Over 2,000 employees record 1M healthy activities in 3 weeks.
30 early adopter organizations
More than 4,000 people have used Sidekick to manage their health.
The results are in
A randomized controlled trial conducted with Harvard researchers shows that SidekickHealth users were three times more likely to reach their 5% weight loss goals and 30% more likely to adhere to their health program.
Launch of SidekickHealth 1.0
Sidekick goes live! The first recorded activity is a “Breathe” relaxation exercise.
Development gets underway
SidekickHealth earns grant and seed funding to create the prototype and grow our team.
Drs. Tryggvi Thorgeirsson and Saemundur Oddsson welcome SidekickHealth to the world.
The paper that started it all
Soon-to-be co-founder & CEO Tryggvi Thorgeirsson, M.D., publishes “Behavioral economics: merging psychology and economics for lifestyle interventions” with Harvard professor Ichiro Kawachi in the American Journal of Preventive Medicine.
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